Alan Herzberger
Newsroom Management Digital Managing Editor

Alan Herzberger is the Digital Managing Editor for NewsOK.com and The Oklahoman. He focuses on content within OPUBCO Communications Group’s variety of digital products.

He’s been with The Oklahoman since 1997, when he joined the sports department. He has focused on NewsOK and other digital products since 2000.


  • Instameet on Saturday: Learning photography from the pros

    Alan Herzberger | Published: Sun, Mar 1, 2015

    Doug Hoke spends almost every afternoon sifting through the best pictures that he can showcase to the state the following morning in The Oklahoman. He shares the images with other editors, and they choose the best options for the next day’s Page 1.     It’s a fun part of his job — choosing the […]

  • Read the entire Obese Oklahoma series on Oklahoman.com

    Alan Herzberger | Published: Sun, Feb 22, 2015

    We’re halfway through a series that we hope makes a big difference by drawing attention to a problem within our community and our state. It’s called ‘Obese Oklahoma.’     The introduction for the first installment of the series breaks down all the questions we explore. How big of a problem is obesity? How did […]

  • Seeking your creativity for a newspaper cover worth keeping

    Alan Herzberger | Published: Fri, Feb 13, 2015

    Our readers created a nice centerpiece design on Thursday. Thanks for that. I hope you had a chance to pick up The Oklahoman on Thursday. Graphic artist Suzanne Green created the design based on words that were submitted by our readers over the past couple of weeks. Readers were asked to submit one word that […]

  • Just another giant signing day on NewsOK Sports

    Alan Herzberger | Published: Fri, Feb 6, 2015

    At one time — years ago — I spent weeks planning our college football signing day coverage. It was a big deal. The Oklahoman’s sports coverage team was a leader in innovation – covering the signing day madness with non-stop multimedia, including updates and blogs and podcasts and chats. That day was going to be […]

  • Speed-painting videos highlight NewsOK's upcoming coverage of The Oscars

    Alan Herzberger | Updated: Fri, Jan 30, 2015

    This weekend, we’ll all be watching and talking about the Super Bowl. We’ll talk about the food we ate, the big play and the halftime show. It’s the closest thing we have to a national holiday that’s not actually a national holiday. Except for Easter — I almost forgot about Easter not being a national holiday. […]

  • The Oklahoman's movie review of 'American Sniper' goes global

    Alan Herzberger | Updated: Sat, Jan 24, 2015

    ‘American Sniper’ became a hot topic on the Internet this past week. A lot of it was political, to be sure. That’s to be expected. It’s a movie about war. Since just about every topic on the Internet becomes political, a movie about war is bound to become political, as well. But a good portion […]

  • A live look for Oklahoman.com

    Alan Herzberger | Published: Fri, Jan 16, 2015

    Oklahoman.com has a new look. It’s not the kind that changes the overall  feel of the site. It’s not a redesign. But it is a new look. We re-organized the Live page on Oklahoman.com, and now it’s the home page. It seems pretty simple, but it makes a big impact on the product. The new […]

  • Dumb moves lead to life without a smartphone

    Alan Herzberger | Updated: Fri, Jan 9, 2015

    I lived three days without a phone this week. It sounds easy – even relaxing, maybe – but it wasn’t. It was stressful — more stressful than being constantly connected. We’ll start from the beginning. Here’s what I learned this week. Don’t wash your phone. The washing machine works great for your clothes. But the […]

  • Find us on Twitter ... and on other platforms, too

    Alan Herzberger | Published: Fri, Jan 2, 2015

    I know a smart fella who’s a great case study in the way people consume news digitally these days. This guy I know is a business professional in his 40s. He doesn’t read the newspaper every day. He doesn’t have a home page for news on his Internet browser. He’s not even interested in participating […]

  • A look back at digital additions for subscribers in 2014

    Alan Herzberger | Updated: Fri, Dec 26, 2014

    The year in the digital news world here went about as planned. In 2014, our audience for NewsOK grew. That’s a record for the state’s largest news website. We had more page views and unique visitors than we’ve ever had before. That was the plan. On that site, we post a ton of stories from a […]

  • Downtown Big Screen is worth seeing in person

    Alan Herzberger | Updated: Sun, Dec 21, 2014

    It’s been more than a year since The Oklahoman reported that it was moving downtown. That was Nov. 18, 2013. I saw the drawings. I heard about the location that would be renovated for our arrival. I was looking forward to it as much as everyone else in our company. And trust me; there’s been […]

  • Connect and listen -- The Oklahoman Radio is a reason to get digital

    Alan Herzberger | Published: Fri, Dec 12, 2014

    I had a nice phone conversation this week with someone who has two of my favorite qualities. He was enthusiastic He was a subscriber of The Oklahoman After I answered the phone, he immediately wanted to know more about The Oklahoman Radio app. He “likes the idea of it,” and wanted to know how expensive […]

  • A steady demand for a longtime service

    Alan Herzberger | Updated: Mon, Dec 1, 2014

    The audience on NewsOK continues to grow. Traffic patterns evolve, and audience interests shift depending on the topics of the hour. But we can always depend on one thing. Death: as in the paid obituaries and the daily death listings from around Oklahoma. There has always been a steady demand for that content. It’s been […]

  • Oklahoman.com: Holding the newspaper on your phone

    Alan Herzberger | Updated: Mon, Nov 24, 2014

    I had the opportunity to speak with a longtime subscriber a couple of weeks ago. She’s been reading The Oklahoman every day for years and likes holding the printed newspaper, but she’s comfortable with technology and also uses our products on her mobile devices. She has downloaded The Oklahoman’s iPad app, The Oklahoman iPad Print […]

  • 11 Oklahoman subscribers have conversation and 'Coffee with the editor'

    Alan Herzberger | Updated: Sat, Nov 15, 2014

    Last week, we promoted an opportunity for subscribers to have coffee with the editor. We held up our end. We supplied the coffee and the editor. Eleven lucky subscribers filled in the rest. They were chosen to spend a morning with Kelly Dyer Fry, The Oklahoman’s editor, on Thursday.     There was coffee. There were […]

  • Different and fun: #HeyDave hashtag is a great place to start

    Alan Herzberger | Updated: Sun, Nov 9, 2014

    Dave Morris listened to what was happening in his community. His ears perked up. “That’s a good story,” he thought. He shared it with a reporter who covers this sort of thing – Steve Lackmeyer. Steve recognized the story was different, and the result was this:     A fun front-page centerpiece in The Oklahoman […]

  • 3 things you should remember about NewsOK.com this week

    Alan Herzberger | Updated: Mon, Nov 3, 2014

    It’s Election day, almost The votes come in Tuesday night. That will be a big deal. NewsOK will have live coverage with updated results, live reports, video analysis and stories on every major race. But that’s something we have been perfecting for many years now. Election night is a big deal, and we’ll treat is […]

  • When you're watching the Thunder game, pick up your phone and visit NewsOK

    Alan Herzberger | Updated: Mon, Oct 27, 2014

    And now our attention turns to basketball again. It hasn’t been very long since we closed the 2013-14 season for the Oklahoma City Thunder. This week, it’s back. On NewsOK, our Thunder coverage team has been working through the NBA’s preseason. The Oklahoman’s reporting duo — Darnell Mayberry and Anthony Slater – is in midseason […]

  • #SundayStories series offers an insight into stories behind great posts

    Alan Herzberger | Updated: Mon, Oct 20, 2014

    The #MyOklahoma hashtag is more than a year old. We’ve chosen a photo to feature in the newspaper every day and we’ve promoted all the great photos within NewsOK photo galleries and on Twitter, Facebook and the place where it all started – Instagram. And now we have a spin-off. The #SundayStories series on the […]

  • The Oklahoman's Archives: A window to the past

    Alan Herzberger | Updated: Fri, Oct 10, 2014

    Did you know you had access to the best time machine ever invented? At a conference this past week, I had the opportunity to listen to an historian speak about how he and some of his recent students used newspaper archives from the 1860s to transport themselves back to the time right before the Civil […]




Alan Herzberger Sat, Feb. 21 2015 01:12:58 AM CST RT @ErikHorneOK: What I used to do in high school PE class: Watch D.J. Augustin destroy everyone: LINK #okcthunder http:/…
Alan Herzberger Thu, Feb. 19 2015 01:38:47 PM CST RT @ryaber: Renzi Stone (@renzistone33) named to OU Board of Regents #Sooners
Alan Herzberger Wed, Feb. 18 2015 07:27:13 PM CST RT @grahambrewer: .@NewsOK editor @kelfry going through mountain of surveys wherein readers voted on which comics will stay n the paper htt…
Alan Herzberger Mon, Feb. 16 2015 01:35:44 PM CST J.E. McReynolds: After 4,000-plus editorials, it's off to retirement LINK
Alan Herzberger Mon, Feb. 16 2015 01:00:35 PM CST No team is eager to deal (the Thunder) a piece that might further cement its championship contender status. LINK
Alan Herzberger Sat, Feb. 14 2015 09:44:34 PM CST A sweet proposal on The Oklahoman's Big Screen LINK
Alan Herzberger Sat, Feb. 14 2015 04:36:46 PM CST RT @NewsOK: Love is in the air and on the Big Screen! LINK
Alan Herzberger Tue, Feb. 10 2015 11:15:31 AM CST RT @Adam_WK: With the success of @AmericanSniper, we met Oklahoma's premier sharp-shooter. Meet Steve Suttles, an Oklahoma Sniper. LINK
Alan Herzberger Mon, Feb. 09 2015 09:13:24 AM CST RT @LOOKatOKC: 5 things to love about Oklahoma City LINK LINK
Alan Herzberger Sat, Jan. 31 2015 04:52:30 PM CST On Facebook, Oklahoma City doctor jokes about raid on clinic LINK
Alan Herzberger Fri, Jan. 23 2015 06:11:39 PM CST RT @Tiffanyg89: This is neat! Check out our digital speed painting of #Birdman LINK We'll have more as we get closer to t…
Alan Herzberger Thu, Jan. 01 2015 09:08:43 PM CST Thank you, Doug McNiven ... and all of our readers LINK
Alan Herzberger Fri, Dec. 12 2014 11:06:15 AM CST I made it downtown to see the #BigScreenOK LINK
Alan Herzberger Fri, Nov. 28 2014 09:41:55 AM CST @aliciakelly966 @TheOklahoman ... (cont.) Can you email me your info at aherzberger@oklahoman.com or call 475-3914. We'll solve this issue.
Alan Herzberger Fri, Nov. 28 2014 09:41:23 AM CST @aliciakelly966 @TheOklahoman We can help. Sorry for the confusion there. Our customer support team can't find a phone # for your account...
Alan Herzberger Mon, Nov. 24 2014 08:59:31 AM CST The Archivist: Thanksgiving sentiments seem timeless LINK
Alan Herzberger Wed, Nov. 19 2014 12:29:19 PM CST Meant to include a picture of community conversation in #downtownokc. Here it is. LINK
Alan Herzberger Wed, Nov. 19 2014 12:27:06 PM CST Listening to @kelfry, Tim Ulrich and Nathan D. Carr talk about humanity at community conversation in #downtownokc
Alan Herzberger Mon, Nov. 03 2014 09:37:11 AM CST Hearts skipped a beat last week when the Hefner canal goats’ guard dog, Otto, slipped the bonds to freedom. LINK
Alan Herzberger Fri, Oct. 31 2014 10:48:42 AM CST RT @ErikHorneOK: .@anthonyVslater is talking Russell Westbrook's injury on the live chat at 11 a.m. Don't miss ->> (LINK)

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