NBA TV will be big winner from Miami Heat's win streak

Want to watch the Heat's march toward the Lakers' 33-game winning streak? You're going to need the league-owned NBA TV network.
by Mel Bracht Published: March 23, 2013
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NBA TV will be the big winner among the television networks from the Miami Heat's bid to break the Los Angeles Lakers' 33-game winning streak. Even before the streak began, the Heat was drawing the league's highest TV ratings.

ESPN is scheduled to have only one more Heat telecast this season — at 7 p.m. Wednesday at Chicago, which would be win No. 28 — while ABC will not air another Miami game until April 14 against Chicago. ESPN and ABC then will have used up their maximum appearances by the Heat, 10 by ESPN and five by ABC.

TNT also only has one scheduled Heat game left, the 7 p.m. April 2 game against the visiting New York Knicks, which would be win No. 31.

The league-owned NBA TV is expected to come through in filling the void in national coverage, although some fans may have trouble getting it. NBA TV is carried in only 60 million homes as compared to 98 million for ESPN.

NBA TV picked up the Pistons-Heat game Friday night at the last minute. The network already is scheduled to air the Heat's game at San Antonio at 6 p.m. March 31 — potential win No. 30 and likely the biggest obstacle on the way to the Lakers' record.

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by Mel Bracht
Copy Editor, Sports Media
Mel Bracht is a copy editor on the presentation desk and also covers sports media. A 1978 graduate of Indiana University, Bracht has been a print journalist for 34 years. He started his career as sports editor of the Rensselaer (Ind.) Republican...
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