Share “New Year's Day bowl in Dallas has new sponsor”

New Year's Day bowl in Dallas has new sponsor

Associated Press Modified: October 4, 2012 at 5:17 pm •  Published: October 4, 2012
Advertisement

DALLAS (AP) — The New Year's Day bowl game at the Cotton Bowl has a new sponsor.

The Heart of Dallas Bowl will debut Jan. 1 with teams from the Big 12 and Big Ten.

The Dallas-based nonprofit was announced Thursday as the sponsor replacement for TicketCity. The previous sponsor held the title the first two years for a game created to fill a void after the Cotton Bowl left its namesake facility for Cowboys Stadium in nearby Arlington.

The game on Jan. 1, 2014, will feature teams from the Big Ten and Conference USA.

Heart of Texas was formed recently with a mission of raising money for community needs through sports and entertainment events.


AROUND THE WEB

  1. 1
    #JusticeForConrad hashtag surfaces after texts appear to show teen urging boyfriend to kill himself
  2. 2
    Wes Craven Dies: Veteran Director Of 'Scream,' 'Nightmare On Elm Street' Was 76
  3. 3
    Kansas statistician suing the state to obtain election records, says voting results don't add up
  4. 4
    OKC Thunder's Russell Westbrook marries Nina Earl in star-studded Beverly Hills ceremony
  5. 5
    Obama Renames Mt. McKinley 'Denali' Ahead of Alaska Trip
+ show more

FEATURED JOBS



× Trending sports Article