BAD TASTE: Ben & Jerry's, the ice cream maker that introduced the flavors Schweddy Balls and Karamel Sutra, has sued the maker of "Ben & Cherry's" X-rated DVDs, saying the films have smeared its reputation.
FLAVOR THEMES: It said the claims arise from the distribution and sale of a series of raunchy DVDs featuring titles and themes based on Ben & Jerry's ice cream flavors. It identified some of the X-rated names similar to its own as "Boston Cream Thigh," ''New York Fat & Chunky" and "Peanut Butter D-Cup."
CONSUMER CONFUSION: The lawsuit by the Vermont-based company said the films would likely cause "confusion, mistake or deception" regarding the company's trademarks. It is seeking unspecified damages.