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Oklahoma City Memorial Marathon: Running stores help keep runners on track

Deciding on a training schedule, choosing a pair of running shoes and staying motivated are all challenges new runners face, but fortunately for them, there are places to go for answers.
by Jason Kersey Published: April 21, 2014
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photo - Red Coyote Running and Fitness. PHOTO PROVIDED
Red Coyote Running and Fitness. PHOTO PROVIDED

First-time runners can often find themselves overwhelmed.

Deciding on a training schedule, choosing a pair of running shoes and staying motivated are all challenges new runners face, but fortunately for them, there are places to go for answers.

“We probably have to work harder than any other retail business in the industry, whether it be golf, soccer, tennis or any other sporting goods store,” said Tim Thompson, who owns OKRunner stores in Norman and Edmond.

“As far as instilling habits, creating group runs, directing road races, getting involved in elementary schools and their jogathons, we see ourselves as a huge asset to the community.”

Each year as the Oklahoma City Memorial Marathon nears, stores like Thompson’s see their business increase subtantially.

Thompson and his brother, Craig, opened OKRunner in Norman nearly 20 years ago after they worked at another running store awhile and fell in love with it.

“We loved helping the people,” Thompson said. “We saw it as an opportunity to go down to our hometown in Norman and help out.”

More than a decade later, the Thompsons opened a second OKRunner store in Edmond.

Red Coyote, located on the Classen Curve in Oklahoma City, has been named on of the 50-best running stores in America by Competitor Magazine.

Assistant manager Katie Kramer said when customers come in looking for new running shoes, they video tape the person running on a treadmill and closely examine their feet to determine which shoes are best.

At OKRunner, employees look at the shape of a customer’s foot and watch them walk in different shoes to help them decide what works best.

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by Jason Kersey
OU Sports Reporter
Jason Kersey became The Oklahoman's OU football beat writer in May 2012 after a year covering high school sports and OSU recruiting. Before joining the newspaper in November 2006 as a part-time results clerk, he covered high school football for...
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