Academy stores across the state reopened after the Thunder victory, selling official finals shirts for $17.99 for youth, $21.99 for men and $25.99 for women.
“It was quite a spectacle,” Herrera said. One cashier compared it to Black Friday, but more focused. “Fans love the Thunder, and they have every reason to,” he said. “They sure came out to show their support.”
Stores remained open as long as there were customers, which in most cases was just before 2 a.m. He said a similar late-night shopping spree will occur if the Thunder wins the championship.
Those who wanted to shop from home were placing orders on the official Thunder Web store at www.nbathundershop.com, which even had international traffic, said Alan Fey, president of Gameday Merchandising, which operates the Thunder team store at the arena.
Fans were able to buy the popular “locker room” T-shirts immediately after the game at the shop and at kiosks in the arena.
“People were excited to be able to get the product first,” Fey said. “The passion here is like no other. The fan base is so supportive of this brand.”
All three retailers said they will continue to replenish their stock of finals merchandise in the coming days.
MORE FROM NEWSOK
•J.C. Penney: Locations include Penn Square Mall, Quail Springs Mall, Town Center Plaza in Midwest City, Shops @ Moore and Sooner Mall in Norman.
•Academy Sports + Outdoors: Locations include NW 63 and Northwest Expressway, 7700 S Walker, 2501 S Broadway in Edmond and 2010 24th Ave. NW in Norman.
•OKC Thunder team store: Inside the Chesapeake Energy Arena.