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Oklahoma entrepreneurship Roll-2-Roll spins plan from idea to business

Oklahoman Published: August 18, 2014

I have a story. It’s the story of a handful of college students with remarkable focus and tenacity, a spin-out technology from OSU, and $520,000 in Oklahoma-raised seed stage capital.

This story sounds like something that a public relations firm might dream up to drive home a message about Oklahoma having everything that an entrepreneur needs to successfully start a company here.

Except that there’s not a drop of spin to the story of Roll-2-Roll Technologies.

The story begins just last spring when Aravind Seshadri, then a graduate student at OSU and now Roll-2-Roll co-founder and president, and his teammates took second place at the 2013 Governor’s Cup, earned top ranking in the OSU Riata Business Plan Competition, and went on to win first place at the 2013 Tri-State competition.

The awards came with money — more than $60,000, in fact.

“From our side, we said we are going to do this. We are going to put in our resources and see what we can accomplish,” said Seshadri. “It’s all about commitment, and we stuck with it.”

The Roll-2-Roll team enrolled in i2E’s 10-week Proof of Concept Center program to validate the market for their product, a device designed to reduce manufacturing waste, and performed intense market research, which included contacting more than 100 companies worldwide. Then, they reworked their business plan.

“Basically, we were a student team,” he said. “There was no way I would have thought that we would be able to go and raise $500,000. Everyone was open and willing to give us a chance. We convinced people that we were serious when we put in the money from the business plan competition and added some of our own personal funds.”

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Oklahoma Seed Capital Fund clients have raised $53.3 million in private equity funding since its inception.

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