Success breeds interest.
Interest generates tickets.
It's a little more complex, with other factors involved, yet that formula essentially explains the rapid growth of Oklahoma State football's active fan base, exhibited by the now-annual announcement of a season-ticket sales record.
Monday, the total public (non-student) season-ticket number hit 36,668, a new high mark. Soon, OSU is expected to pass its overall total of 48,714, once students are allowed to purchase tickets.
Tuesday, Cowboys coach Mike Gundy, who has overseen the rapid overhaul of the program he quarterbacked in the 1980s, talked about the growing attendance.
“People that are in this department rely on us to make money,” Gundy said. “So when we sell suites out and we sell 50,000 season tickets, we are making money. From that standpoint, we are glad that football can contribute and help to carry the load.
“I think it shows a lot about what our players have done, because there's no way we could do it without them. … They deserve credit because obviously people want to come watch them.”
‘CORNERING' THE SPEED MARKET
While Brodrick Brown and Justin Gilbert are fellow cornerbacks, that doesn't mean they can't have a friendly competition.
Except according to anyone except Brown, it's no competition.
Never mind who's better — a legitimate debate — the main issue between the two is based on speed.
“The bigger debate is who's faster,” said Cowboys defensive coordinator Bill Young. “I love Brodrick to death, but there's no way he can hold a candle next to Justin Gilbert.”
Not that Young minds the competition.
“Because of Brodrick's mentality like that, he makes up for it,” Young said. “They are both so great, they're so awesome in their own right and for their own reasons. I'm so glad to have them both out there on my team.”