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Oklahoma State University to launch online video network

Oklahoma State University officials plan to launch an online video network in the fall. The network will host a combination of academic and athletic content.
BY SILAS ALLEN Published: December 9, 2011

Shutt said a cable-based venture like the Longhorn Network wouldn't have worked for OSU.

Part of the reason for the web-based model is portability, Shutt said. By using a web-based platform, the university makes the content available to anyone via smart phones, laptops, tablet computers and desktop computers, he said.

Furthermore, he said, a cable network is expensive to operate. OSU would need to generate enough content to fill all hours of the day and night. A web-based model doesn't bring that demand with it, he said.

Boost online presence

“This is a more economical way to begin to get content,” he said. “You don't have to fill 24 hours a day.”

University officials hope to begin to produce video content for the website over the summer and launch the website in the fall. At the moment, Shutt said, university officials are looking for a vendor who would provide a Web platform for the site.

Last week, OSU officials got clearance from the OSU/A&M Board of Regents to spend up to $1 million each year to develop the network. During the meeting, OSU President Burns Hargis told the board the network is a part of an effort to boost the university's online presence.

More online content would allow the university to improve its visibility while bringing its instructional content to a wider audience, Hargis said. Providing educational material to the public at large would represent an expansion of the university's land-grant mission, he said.