The Big 12 has held a dozen championship games since its formation in 1996. The Sooners have played in six and won five — all under Stoops.
No other league team has won half as many.
"We're always trying to pursue a national championship, that's our ultimate goal,” Stoops told OU followers at Thursday's Sooner Caravan stop in Oklahoma City.
"But those Big 12 titles don't come easy and are special, too.”
In a conference marked by successful coaches, Stoops is the clear No. 1.
Texas has Mack Brown, who holds a national championship and seven straight seasons of 10 wins or more. Brown is big time, yet a distant second to Stoops, who is 6-3 head-to-head in the Red River Shootout.
Mike Leach has worked wonders at Texas Tech. The league may have rising stars in Missouri's Gary Pinkel, Kansas' Mark Mangino, Oklahoma State's Mike Gundy and Colorado's Dan Hawkins.
There's an influx of new blood, too, with first-year coaches in three locales.
For now, you can make a case that there's no bad coaches in the Big 12.
As for Stoops, he's good. Too good.