A scuffling first half against Texas A&M brought a reactionary text message from one Oklahoma State fan.
“Monken must go.”
Barely half an hour later, with the Pokes chewing up the Aggies throughout the third quarter, it was time for a reply: “Maybe keep him a little longer?”
Welcome to contention, Cowboys — and Todd Monken — where some just aren't satisfied, no matter how good things are going and no matter how bad things have been in a past that features no tangible tradition and little sustained success.
The Cowboys stand 4-0, rank No. 6 nationally and draw widespread respect and appreciation from across the country. And, yes, the majority of OSU followers are fully on board, for obvious good reasons.
For one, the transition of offensive coordinators, from Dana Holgorsen to Monken, has gone smoothly; scintillatingly at times.
Through four games, the Cowboys have totaled more yards, more passing yards and better passing numbers for quarterback Brandon Weeden than at the same stage a year ago.
A week ago, when Weeden winged passes left, right and center into a baffled and exhausted A&M defense, some suggested it was the best 30 minutes of offense in the Mike Gundy era.
And that's not enough. Take it back farther, passing through the Les Miles and Bob Simmons stints at the school, probably to the days when the original OSU triplets — Gundy, Barry Sanders and Hart Lee Dykes — were tearing through defenses.
It was that good, orchestrated by Monken and carried out by Weeden and Co., spinning a 20-3 deficit into a 30-29 win. By game's end, Weeden owned the single-game records for passing attempts (60), completions (47) and yards (438).
OK, so the offense stuttered at the start against the Aggies, failing to find the running room expected from close film study of A&M's defense. But the Cowboys adjusted, magnificently, surely providing the payoff for even the most impatient of fans.
Lest we forget, and we often do, Holgorsen's attack struggled at times in 2010. OSU trailed Troy (27-20), A&M (21-7) and Louisiana-Lafayette (21-17) at the half, all in the season's first five weeks a year ago.
Monken's offense won't be — can't be — a complete Holgorsen replica. They're different people and different personalities.
But their results? Right on.
These Cowboys may implement more power running at times, which makes sense behind what many consider to be the Big 12's best offensive line. But that won't be OSU's identity. Like a year ago, the Pokes are known for Weeden and Justin Blackmon and an even better overall array of playmakers.
In the national statistics, OSU ranks No. 2 in passing offense, No. 3 in total offense and sixth in scoring per game. Weeden leads the nation in completions per game and completion percentage, and ranks second in passing yards and total offense per game.
Monken must go?