Q&A with Ryan Lobato: Trademark issues remain cloudy on Internet search engine
Trademark issues remain cloudy
on Internet search engine
Q: What is Google changing in the way it deals with trademarks in terms of its advertising model, and why are they making the change?
A: Historically, Google has not allowed advertisers using Google’s AdWords program to use competitors’ trademarks in their own ads. However, Google has announced that starting June 4, under certa...
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