Ratings watch: CBS' Kansas-North Carolina telecast tops week

NCAA Tournament ratings soar in first week
by Mel Bracht Published: March 26, 2013

Kansas' 70-58 victory over North Carolina on Sunday on CBS topped the local ratings with a 10.7 as NCAA men's basketball tournament numbers soared in the first week. OU's 70-55 loss to San Diego State on TBS on Friday earned a 9.7, and OSU's 68-55 loss to Oregon on TNT on Thursday had an 8.7. CBS and Turner Sports combined to deliver the most-viewed first week of the tournament in 20 years, according to Nielsen Fast Nationals. The combined coverage averaged 8.9 million total viewers, up 9 percent over last year. In the women's tourney, OU's victory over UCLA on Monday on ESPN2 had a 4.1.

Sports events March 19-25

1. Kansas vs. North Carolina, NCAA men's tournament, Sunday, KWTV-9, 10.7.

2. Oklahoma vs. San Diego State, NCAA men's tournament, Friday, TBS, 9.7.

2. Denver at Oklahoma City, NBA, Tuesday, FSOK, 9.7.

4. Oklahoma City at Memphis, NBA, Wednesday, ESPN, 9.4.

5. Portland at Oklahoma City, NBA, Sunday, FSOK, 8.9.


by Mel Bracht
Copy Editor, Sports Media
Mel Bracht is a copy editor on the presentation desk and also covers sports media. A 1978 graduate of Indiana University, Bracht has been a print journalist for 34 years. He started his career as sports editor of the Rensselaer (Ind.) Republican...
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