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Report: Oklahoma athletic director doesn’t want beer sales for Red River Rivalry Published: March 3, 2014

The University of Texas debuted beer and wine sales at spring athletic events over the weekend, and on first appearance the $8 Miller Lights seemed to be a hit with Longhorn fans, according to The Dallas Morning News.

For now, the plan doesn’t involve selling alcohol at football games in the fall. But the spring trial period will determine if alcohol sales will continue for fall athletic events.

Potential beer sales would include Darrell K Royal – Memorial Stadium, but would not cover Texas’ neutral site affair with Oklahoma at the Cotton Bowl. The Sooners don’t sell alcohol at their home games, and OU athletic director Joe Castiglione told the Austin American-Statesman they have no plans to engage in talks to do so.

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