The programming will be branded either the Sooner Network or Oklahoma Network and will feature third-tier TV rights, including at least one live football game, several men's and women's basketball games and Olympic sports. Third-tier TV rights include live games that are not picked up by the Big 12's primary network partners, ESPN and Fox.
In the Big 12, schools do not share third-tier rights with the rest of the conference unlike some other conferences, including the Big Ten and Pac 12.
A broadband component also is expected to be part of the deal. The OU-branded broadband site would feature live streaming and other on-demand content, according to the report.
In addition to sports, the OU-branded programming block would include university events, such as commencements and guest speakers, and programming from other academic departments.