Bradford and Tebow will get the benefit of spotlight games.
The Sooners are headed for another prime time appearance in Stillwater against Oklahoma State, then perhaps the Big 12 title game. Tebow and the Gators face Florida State, before taking a shot at top-ranked Alabama in the SEC championship clash.
McCoy gets a solo stage, on Thanksgiving night, when the Longhorns tangle with rival Texas A&M.
As for Harrell, his candidacy might have ended on Owen Field, where Bradford outplayed him and the OU defense pressured and picked him.
Sooner running back Chris Brown might be biased, but he likes his man.
“Sam is so talented,” Brown said. “He can do so many things. Now, he's even evolved into being able to move around and run with the ball.
“You can't describe what it's like playing with a guy like him. He takes so much weight off your shoulders.”
Saturday night, Bradford took the weight of the Heisman watch off Graham Harrell, and placed it right on himself.