Linda Miller, Fashion Editor
Vidal Sassoon making waves
By Linda Miller
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Published: November 1, 2009
Modified: November 2, 2009 at 10:35 am
It’s the cut that counts.
That was
Vidal Sassoon’s philosophy when he revolutionized the hair industry 50 years ago, and it continues to be the company’s path today.
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"That still remains everything to us, and we really believe in a quality haircut and a quality color,” said
Sally Rogerson, senior creative director for the
Sassoon Academy in
Los Angeles. She was in
Oklahoma City last week to lead classes at the
Academy of Hair Design in Northpark Mall.
"The better your hair is cut, the better it falls, the longer your haircut lasts, the easier it is to style personally at home.”
Sassoon started making waves in the late 1950s and early ’60s, a time when hair was teased and set. He wanted to free women from that and give them a precision cut and style that they could replicate themselves at home.
He practically became a household name.
"We really believe in trying to create a haircut that suits the individual,” Rogerson said. That means taking into consideration their lifestyle, fashion style, bone structure, body proportion and personality.
A stylist should find out all of those details. Don’t underestimate the importance of a consultation, she said.
Sassoon’s big push is education, and Rogerson said clients should seek stylists who continue to train and learn, no matter their age.
The Academy of Hair Design was the first of 12 Sassoon connection schools across the country.
Rogerson, who teaches at the
Los Angeles Sassoon Academy and at connection schools, said all work at the Oklahoma City school is done by students and overseen by teachers. "It’s like a salon experience. It takes a bit longer, but you come out with a fantastic result.”
Rogerson also helps launch Sassoon’s new hair collections. For fall, the focus is on stronger fringe, cleaner lines within the haircuts and short hair cut more feminine. Color is darker, richer and shiny.
"This is the time of year we change our clients,” she said. Light summer hair doesn’t complement knee-high boots and a coat.
"Everything works together: hair, makeup, clothing.”
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