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Shimmers' owners in Oklahoma City say snow cone business heats up in summer

Since owners Amy and Wesley McSwane started the business eight years years ago, Shimmers Snow Cones has grown to four locations in the Oklahoma City area, two of which are open year-round.
by Brianna Bailey Modified: June 19, 2014 at 8:00 pm •  Published: June 18, 2014


photo - Shimmers Shaved Ice and Smoothies features scores of flavors stored in squeeze bottles that line the small retail store. Customers often combine flavors to create unique treats.  David McDaniel - 
The Oklahoman
Shimmers Shaved Ice and Smoothies features scores of flavors stored in squeeze bottles that line the small retail store. Customers often combine flavors to create unique treats. David McDaniel - The Oklahoman

Pickle juice and strawberry daiquiri is one of the strangest orders that Shimmers Shaved Ice and Smoothies Manager Chandra Morace has ever taken.

Another customer swears a combination of banana and cinnamon tastes like pumpkin pie, Morace said.

“People do order some strange things,” she said.

Since owners Amy and Wesley McSwane started the business eight years years ago, Shimmers has grown to four metro locations, two of which are open year-round.

Starting Shimmers

A former elementary school physical education teacher, Amy McSwane purchased the couple’s first snow cone stand at Northwest Expressway and Rockwell as a way to supplement her teaching income in the summer months.

“I started on Memorial Day weekend. I thought I was going to be reading a book and waving at all my teacher friends, but I was wrong,” she said.

Within two years, the McSwanes had made snow cones their full-time business. She credits the rapid growth of the business to hard work and faith, as well as avoiding debt.

“We were mostly debt free — we paid cash for our second and first location, so we had no business debt,” she said.

Amy McSwane knew something about snow cones before she got into the business — she spent most of her high school years and summers in college working at the Sno-Ball Factory in her hometown of Altus. That’s where she met her future husband, Wesley McSwane, a baseball coach who patronized the Sno-Ball Factory.

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by Brianna Bailey
Business Writer
Brianna Bailey has lived in Idaho, Germany and Southern California, but Oklahoma is her adopted home. She has a bachelor's degree in Journalism from the Univerisity of Oklahoma and has worked at several newspapers in Oklahoma and Southern...
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I started on Memorial Day weekend. I thought I was going to be reading a book and waving at all my teacher friends, but I was wrong.”

Amy McSwane,

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