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Social media proves to be powerful tool in Oklahoma City's urban core

Writer Steve Lackmeyer looks back at when he was first “forced” into the world of social media, and how it has changed business, especially in Oklahoma City's urban core.
by Steve Lackmeyer Published: April 25, 2011

A Facebook campaign, meanwhile, gave Big Truck Tacos, another urban favorite, a commanding win on a national television show for the title of the nation's most popular food truck.

Social media such as Twitter and Facebook seem to be designed for downtown-area businesses by sparking the community interaction critical for bringing life back to the urban core. Local celebrities including Flaming Lips lead singer Wayne Coyne are virtual Pied Pipers as they share photos and teasers about the latest popular restaurants, shops and bars. (I advise everyone to be careful about opening any tweet from Coyne that begins with “it's a beautiful morning in Barcelona” around kids or at work.)

So how did I reach the 2,000 mark? I was lingering just under that number for the past week or two, and then I made an offer the local online community couldn't ignore: If my followers list grew by seven on Sunday to hit the 2,000 mark, I'd confess my sins. Within three hours my list grew by 32 followers.

To all 2,025 Twitter followers (my number as I write this), I offer my most sincere “I was wrong.”

by Steve Lackmeyer
Business Reporter
Steve Lackmeyer is a reporter and columnist who started his career at The Oklahoman in 1990. Since then, he has won numerous awards for his coverage, which included the 1995 bombing of the Alfred P. Murrah Federal Building, the city's Metropolitan...
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