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South Oklahoma City's Plaza Mayor tries to lure families with fiesta atmosphere

Formerly forlorn Crossroads Mall showing signs of life.
by Brianna Bailey Published: July 18, 2013

Alajandra Romero took a gamble three months ago when she decided to move her taco stand business to a permanent home in Plaza Mayor. Her restaurant Taqueria Guadalajara serves up authentic Mexican street food in a wing of the mall that was entirely dark until recently.

A banner announcing the impending arrival of a clothing store called Chicas Guapas Boutique is now posted across from Romero's taqueria, as well as a sign for Inca Trail, a local Peruvian restaurant.

Although there are still many empty storefronts, Romero is optimistic about the mall's future, the plans for which include a night club, grocery store, and a rodeo arena with seating for 3,500 spectators.

“I love it here,” Romero said. “The events are really brining more people into the mall. I have people telling me all the time that it used to be dead here, but now it's coming back.”

Esmeralda Mendoza moved her clothing boutique La Fiesta Western Wear to Plaza Mayor two months ago from its previous storefront on SW 28 Street. On a recent weekday morning, a few early shoppers strolled through Mendoza's aisles of rainbow-colored cowboy boots and hubcap size chrome-plated belt buckles.

At the mall, Mendoza's shop attracts not just Hispanic shoppers, but people of all backgrounds, she said.

“It's safer here — we have mall security,” Mendoza said. “And we have great support from the mall owners who are really trying to promote the place.”

So far, business has been good for Mendoza.

“I think this is a great project for the Hispanic community to gather us all in one place,” she said.

by Brianna Bailey
Business Writer
Brianna Bailey has lived in Idaho, Germany and Southern California, but Oklahoma is her adopted home. She has a bachelor's degree in Journalism from the Univerisity of Oklahoma and has worked at several newspapers in Oklahoma and Southern...
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I really love seeing this mall come back to life.”

Robert Ruiz,
La Estrella de Plaza Mayor

marketing manager

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