Super Bowl puts capitalism in spotlight

 
BY DON MECOY dmecoy@opubco.com
Published: February 5, 2012

The Super Bowl has become a day to celebrate capitalism.

American consumers are expected to spend about $11 billion on items related to the big game, according to the Retail Advertising and Marketing Association.

Some of the nation's biggest, best-known companies each will drop $3.5 million to broadcast 30 seconds of advertising during the year's most-watched event — not including the cost of the highly-pro...


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