Published: November 7, 2007
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The King at KU
Kansas has crept onto the football radar this season. But when it comes to profit margin, basketball is still king at the school. Kansas has a $1.3 million profit in football, and $6.2 million in basketball.

A look at other notable football-basketball profit differentials (figures in the millions):

School… Football…Basketball

Louisville…$5.8…$15

Ohio State…$28.5…$7.6

Kentucky…$10.5…$4.9

UCLA…$6.1…$3.3

Uconn…$2.2…$1.2;

Florida…$32.4…$1.0

Michigan St.…$17.6…-$1.0


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