Lionsgate continues its stylish ad campaign for “The Hunger Games: Mockingjay – Part 1″ with today’s release of an intriguing teaser.
Titled “Together as One,” it features evil Panem President Snow (Donald Sutherland) gravely addressing the nation’s TV audience:
“Since the dark days, our great nation has known only peace. Ours is an elegant system, conceived to nourish and protect,” he intones words like “unity” and “prosperity” appear on pristine white background. “Your districts are the body. The capital is the beating heart. Your hard work feeds us, and in return, we feed and protect you.”
He subtly morphs into the sinister baddie “Hunger Games” fans know and love as he continues, “But if you resist the system, you starve yourself,” Snow says, as the word “sacrifice” appears. “If you fight against it, it is you who will bleed.”
As the camera slowly pulls back, captured District 12 Tribute Peeta Mellark (Josh Hutcherson) is seen standing silently next to Throne’s grand white throne. Goose bumps.
The third movie based on Suzanne Collins’ best-selling book series is a guaranteed blockbuster after the runaway success of the previous two films, but credit Lionsgate for making the wait for the new flick’s Nov. 21 theatrical debut interesting. The slick teaser follows a series of gorgeous propaganda-style posters showcasing “District Heroes.” You can see all of them at www.facebook.com/TheHungerGamesMovie, but here’s the one from District 12: