BAM's Blog


Wednesday Video Spotlight: Swon Brothers debut "Later On" on "The Voice"

by Brandy McDonnell Published: December 12, 2013

Blake Shelton may have been knocked out of the running for a four-peat Tuesday night, but the Oklahoma country music superstar still got the chance to show off his coaching chops on “The Voice.”

As previously reported, three of Shelton’s successful former contenders – Season 3 winner Cassadee Pope, Season 4 winner Danielle Bradbery and Season 4 third-place finishers The Swon Brothers, who hail from Muskogee – performed on Tuesday’s live episode of the hit reality show. Last season’s runner-up, Michelle Chamuel of Team Usher, also performed on the show.

Oklahoma siblings Zach and Colton Swon brought their energetic charm and familial harmonies with their new single, “Later On,” and immediately reconnected with “The Voice” audiences. By today, the new song was No. 1 on the iTunes chart.

The brothers have signed a recording deal with Arista Nashville after years of recording music on their own label.

Their current tour includes home state shows Dec. 28 at the Choctaw Casino Resort in Pocola and Dec. 30 at the Choctaw Casino in Durant. For more information, go to

“Later On” will be on their upcoming debut album, which is set to be released in 2014. To download the single, click here.

As far as the Season 5 competition was concerned, Team Blake’s last contender, Cole Volsbury, was knocked out of the competition, along with James Wolpert of Adam Levine’s team.

The three finalists are Tessanne Chin and Will Champlin of Team Adam and Jacquie Lee of Christina Aguilera’s team.

Check out the other returning favorites’ Tuesday night performances:


by David Morris
Director of Video
Dave Morris serves as Director of Video at OPUBCO, where he's worked since 1996. Morris spent two years as a sports reporter for The Oklahoman before transitioning to online efforts. He has 15 years of digital management with and...
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